Salesforce (CRM) Research Report — Score, Intrinsic Value, Peer Rankings

Salesforce (CRM)Technology / Software - Application

StockRover

Stock Report | September 06, 2026

$259.23 -$5.20(-1.97%)as of Friday's close

52‑wk Range

$146.32

$269.11

Cap ($M USD) $213,346

P/E 23.8

EPS (1Y)58.7%

Dividend$1.76

Last Filing07/31/26

Sales ($M)43,938

Fwd. P/E 16.3

Sales (1Y)11.2%

Fwd. Yield 0.7%

Next Earnings12/02/26

CRM has underperformed the S&P 500 by -19.1% in the past year.

CRM has underperformed its sector by -38.7% in the past year.

The Technology sector has outperformed the market by 19.6% in the past year.

ANALYST CONSENSUS

Buy

The consensus rating has improved a little since last month when it was also Buy.

Strong Buy

Buy

Hold

Sell

Strong Sell

Strong BuyBuyHoldSellStrong Sell

QUANTITATIVE SCORES

Fair Value

$237.97

Margin of Safety

-8%

The Margin of Safety is the difference between a company's Fair Value and the current price. See more on page 8.

4 warnings

Details on Page 8

Value Score

Value Score: Our value score looks at EV/EBITDA, P/E, P/S, P/TB (Price/Tangible Book) and EPS Predictability. P/S and P/TB are compared within a sector. Other metrics are compared across all stocks

Quality Score

Quality Score: Our quality score compares profitability and balance sheet metrics to find high quality companies using ROIC, Net Margin, Gross Margin, Interest Coverage, and Debt / Equity metrics.

Growth Score

Growth Score: Our growth score looks at the 5 year history and the forward estimates for EBITDA, Sales, and EPS growth, ranking the best companies across all stocks.

Sentiment Score

Sentiment Score: Our sentiment score finds stocks in favor by analyzing Short Interest, returns in key periods over the last year, Price vs. 52-wk High, Days Since 52-wk High and MACD signals.

BUSINESS SUMMARY

Salesforce provides enterprise cloud computing solutions. The company offers customer relationship management technology that brings companies and customers together. Its Customer 360 platform helps the group deliver a single source of truth, connecting customer data across systems, apps, and devices to help companies sell, service, market, and conduct commerce. It also offers Service Cloud for customer support, Marketing Cloud for digital marketing campaigns, Commerce Cloud as an e-commerce engine, the Salesforce Platform, which allows enterprises to build applications, and other solutions, such as MuleSoft for data integration.

Employees 83,334Homepage www.salesforce.comHeadquarters San Francisco, CA

Salesforce (CRM)Technology / Software - Application

StockRover

Stock Report | September 06, 2026

VALUATION SUMMARY

	CRM	Industry	S&P 500
Value Score	66	47	72
Price / Earnings	23.8	500+	26.9
Price / Sales	5.3	4.7	3.7
Price / Free Cash Flow	15.3	33.0	36.1
Price / Book	5.6	5.9	5.9
Price / Tangible Book	-	-	382.3
EV / EBITDA	14.9	25.3	19.3
EPS Predict. Pctl.	33	55	72
Piotroski F Score	5	6	6

5‑Year P/E Range	16.9 500+
5‑Year P/B Range	2.1 6.1
5‑Year P/S Range	3.5 12.0

GROWTH SUMMARY

	CRM	Industry	S&P 500
Growth Score	93	52	77
Sales Growth
Sales Growth Next Year	9.8%	12.8%	22.6%
Sales 1‑Year Chg (%)	11.2%	7.4%	21.3%
Sales 3‑Year Avg (%)	9.9%	10.3%	14.7%
Sales 5‑Year Avg (%)	13.3%	15.2%	13.1%
EPS Growth
Next Yr. Growth Est.	-2.2%	24.2%	21.1%
EPS 1‑Year Chg (%)	58.7%	-30.7%	34.5%
EPS 3‑Year Avg (%)	89.6%	7.5%	18.5%
EPS 5‑Year Avg (%)	34.5%	10.6%	14.3%

PEERS ANALYSIS SUMMARY

Ticker

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Cap ($M USD)

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P/E

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Fwd. Yield

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1M Return

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1Y Return

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Margin of Safety

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Value Score

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Growth Score

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Quality Score

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PANW

Palo Alto Networks

$271,606

285.7

-9.0%

73.3%

-11%

SAP

$245,945

27.8

1.4%

10.0%

-19.5%

11%

IBM

$221,297

20.9

2.9%

0.6%

-2.5%

10%

CRWD

CrowdStrike Holdings

$218,200

500+

0.9%

106.7%

-24%

CRM

Salesforce

$213,346

23.8

0.7%

35.7%

7.1%

-8%

SHOP

Shopify

$186,679

98.0

17.7%

0.0%

-23%

UBER

Uber Technologies

$154,744

16.6

5.2%

-17.6%

29%

NOW

ServiceNow

$146,043

88.5

19.6%

-21.4%

-19%

SNOW

Snowflake

$116,866

6.4%

52.0%

-34%

ADP

Automatic Data Processing

$110,288

25.4

2.5%

2.6%

-5.3%

ADBE

Adobe

$105,937

15.2

3.5%

-22.6%

29%

INTU

Intuit

$91,005

20.2

1.7%

2.8%

-49.7%

32%

Salesforce (CRM)Technology / Software - Application

StockRover

Stock Report | September 06, 2026

PROFITABILITY SUMMARY

	CRM	Industry	S&P 500
Quality Score	67	54	75
Gross Margin	77.3%	61.7%	32.8%
Operating Margin	21.5%	14.6%	16.8%
Net Margin	22.0%	7.2%	13.7%
Return on Assets	9.4%	7.7%	15.0%
Return on Equity	25.2%	17.1%	40.1%
ROIC	12.1%	12.0%	27.5%

RETURNS SUMMARY

	CRM	Industry	S&P 500
Sentiment Score	81	40	58
5‑Day Return	1.3%	-3.5%	0.1%
1‑Month Return	35.7%	9.5%	-0.2%
YTD Return	-1.6%	-11.3%	13.4%
1‑Year Return	7.1%	-19.6%	20.0%
3‑Year Return	19.0%	1.6%	77.4%
5‑Year Return	-1.3%	-27.0%	82.1%
Beta 1‑Year	0.49	0.76	1.00

DIVIDEND

	CRM	Industry
Forward Dividend Yield	0.7%	0.6%
Payout Ratio	15.7%	24.4%
TTM Yield	0.7%	-
Fwd. Div. Per Share	$1.76	$1.16
Div. 1Y Chg (%)	5.8%	-
Div. 3Y Avg (%)	-	-
Div. 5Y Avg (%)	-	-
Cons. Growth Years	1	-
Div. Coverage Ratio	6.2	0.0

DEBT & EQUITY

Current Ratio	0.8
Quick Ratio	0.8
Price	$259.23
Net Cash Per Share	-$34.01
Equity Per Share	$46.63
Debt / Equity	1.1
Solvency Ratio	20%
Short % of Float	3.7%
Altman Z‑Score	2.8

ANALYST REVISIONS

Current Quarter EPS
# Up Last 30 days	1.00
# Down Last 30 days	0.00
Mean Estimate	3.43
% Change (30 Days)	1.87%

Next Quarter EPS
# Up Last 30 days	1.00
# Down Last 30 days	0.00
Mean Estimate	3.54
% Change (30 Days)	-2.52%

MEAN ESTIMATE TREND

	Cur Qtr	Next Qtr	Cur Year	Next Year
Latest	$3.43	$3.54	$16.28	$15.93
30 Days Ago	$3.36	$3.64	$14.13	$15.51
90 Days Ago	$3.36	$3.63	$14.15	$15.54
% Change (90 Days)	2.1%	-2.3%	15.1%	2.5%

Salesforce (CRM)Technology / Software - Application

StockRover

Stock Report | September 06, 2026

EARNINGS SURPRISES

Earnings surprise is the difference between a company's announced earnings and the average analyst estimated value. Surprises typically causes the stock price to jump and are often followed by more of the same surprise type.

Surprise Summary (Last 12 Quarters)

Surprise Type	Amount	Percent
Positive Quarters (> 2%)	9	75.0%
Negative Quarters (< 2%)	0	-
In-Line Quarters (within 2%)	3	25.0%

Surprise Detail (Last 6 Quarters)

Surprise Type	Announce Date	Period End Date	Actual EPS	Est. EPS	Surprise (%)
Positive	08/26/26	07/31/26	$5.90	$3.27	80.4%
Positive	05/27/26	04/30/26	$3.88	$3.13	24.0%
Positive	02/25/26	01/31/26	$3.81	$3.05	24.9%
Positive	12/03/25	10/31/25	$3.25	$2.86	13.6%
Positive	09/03/25	07/31/25	$2.91	$2.78	4.7%
In-Line	05/28/25	-	$2.58	$2.55	1.2%

RISK

	CRM	Industry	S&P 500
Best Monthly Return (5Y)	38.5%	17.9%	9.6%
Worst Monthly Return (5Y)	-25.3%	-16.8%	-9.6%
Beta 1‑Year	0.49	0.76	1.00
Volatility 1‑Year	0.45	0.29	0.13
Volatility 1Y Pctl.	45	-	-
Max Drawdown 1‑Year	-43.3%	-46.8%	-8.8%
Max Drawdown 3‑Year	-58.7%	-51.7%	-18.7%
Max Drawdown 5‑Year	-58.7%	-58.2%	-24.6%

SEASONALITY

Seasonal Performance vs the S&P 500

5-YEAR RELATIVE PERFORMANCE VS S&P 500

Relative to the S&P 500 baseline, CRM has underperformed the S&P 500 by -82.2% in the past 5 Years.

CRM has underperformed its sector by -100.0% in the past 5 Years.

The Technology sector has outperformed the market by 52.6% in the past 5 Years.

Salesforce 5-YEAR RELATIVE PERFORMANCE VS S&P 500 chart

Salesforce (CRM)Technology / Software - Application

StockRover

Stock Report | September 06, 2026

Overall Rating
vs. Peers

Ratings scores are relative to industry groups. They compare key metrics to rank stocks vs. their competitors.
For example, higher growth than peers will score high even when the absolute growth is below the market average.

Growth vs Peers

Ticker

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Company

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Growth Rating vs. Peers

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Sales QoQ Chg.

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Eps QoQ Chg.

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Sales Growth Next Y.

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Sales 1Y Chg (%)

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Sales 3Y Avg (%)

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Sales 5Y Avg (%)

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NOW

ServiceNow

24.0%

-21.6%

18.8%

22.2%

22.5%

23.3%

SHOP

Shopify

33.7%

68.1%

25.6%

32.5%

28.1%

28.0%

UBER

Uber Technologies

12.2%

85.7%

15.3%

16.7%

16.4%

33.9%

CRM

Salesforce

10.8%

118.9%

9.8%

11.2%

9.9%

13.3%

SAP

9.4%

30.6%

11.8%

6.4%

6.2%

7.1%

Valuation vs Peers

Ticker

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Company

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Valuation Rating vs. Peers

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P/E

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Fwd. P/E

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PEG Trailing

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P/S

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P/B

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5Y P/E Range

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CRM

Salesforce

23.8

16.3

0.7

5.3

5.6

16.9

500+

SAP

27.8

22.2

4.5

5.7

4.8

18.0

121.7

UBER

Uber Technologies

16.6

16.4

2.9

5.7

8.9

NOW

ServiceNow

88.5

28.2

1.6

10.0

11.7

49.6

500+

SHOP

Shopify

98.0

59.2

14.3

14.7

13.2

Efficiency vs Peers

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Company

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Efficiency Rating vs. Peers

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Gross Margin

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Operating Margin

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Net Margin

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5Y ROE Range

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5Y ROA Range

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UBER

Uber Technologies

42.3%

12.1%

17.3%

-100.0%

59.1%

-28.3%

32.1%

CRM

Salesforce

77.3%

21.5%

22.0%

0.4%

25.2%

0.2%

9.4%

NOW

ServiceNow

74.8%

11.4%

11.3%

4.4%

23.8%

1.8%

12.6%

SHOP

Shopify

47.8%

17.8%

14.5%

-42.0%

30.0%

-28.7%

36.0%

SAP

72.8%

26.8%

20.4%

4.1%

17.4%

2.2%

10.9%

Financial Strength vs Peers

Ticker

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Company

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Financial Str. Rating vs. Peers

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Debt / Equity

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Interest Coverage

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Quick Ratio

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Intangibles %

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Solvency Ratio

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Short % of Float

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SHOP

Shopify

0.0

5.3

3.6%

120%

1.3%

SAP

0.2

20.8

1.0

43.7%

32%

0.7%

UBER

Uber Technologies

0.5

15.5

0.8

16.1%

38%

2.4%

NOW

ServiceNow

0.7

29.3

0.7

43.0%

15%

2.8%

CRM

Salesforce

1.1

0.8

59.7%

20%

3.7%

Dividends vs Peers

Ticker

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Company

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Dividends Rating vs. Peers

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Fwd. Yield

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TTM Yield

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Price

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Fwd. Div. Per Share

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Consecutive Div. Growth Years

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Payout Ratio

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SAP

1.4%

$215.11

$2.93

37.4%

CRM

Salesforce

0.7%

$259.23

$1.76

15.7%

NOW

ServiceNow

$141.26

SHOP

Shopify

$145.09

UBER

Uber Technologies

$75.76

Momentum vs Peers

Ticker

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Company

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Momentum Rating vs. Peers

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1M Return

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3M Return

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6M Return

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YTD Return

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1Y Return

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Beta 1Y

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Volatility 1Y

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Price vs 52‑wk High (%)

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CRM

Salesforce

35.7%

37.7%

34.9%

-1.6%

7.1%

0.49

0.45

96.3%

SHOP

Shopify

17.7%

25.0%

11.9%

-9.9%

0.0%

1.86

0.57

79.6%

NOW

ServiceNow

19.6%

18.3%

24.1%

-7.8%

-21.4%

0.67

0.56

72.5%

SAP

10.0%

14.9%

11.9%

-9.9%

-19.5%

0.71

0.39

76.5%

UBER

Uber Technologies

5.2%

4.9%

-1.2%

-7.3%

-17.6%

0.92

0.35

74.3%

Salesforce (CRM)Technology / Software - Application

StockRover

Stock Report | September 06, 2026

DIVIDEND DETAIL

CALENDAR YEAR DIVIDEND HISTORY

Year

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Ex-Dividend Date

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Pay Date

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Text

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Amount

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2026 Dividends

$1.32

09/17/26

10/08/26

Regular

$0.44

06/11/26

07/02/26

Regular

$0.44

04/09/26

04/23/26

Regular

$0.44

2025 Dividends

$1.66

12/18/25

01/08/26

Regular

$0.42

09/17/25

10/09/25

Regular

$0.42

06/18/25

07/10/25

Regular

$0.42

04/10/25

04/24/25

Regular

$0.42

2024 Dividends

$1.60

12/18/24

01/09/25

Regular

$0.40

09/18/24

10/08/24

Regular

$0.40

07/09/24

07/25/24

Regular

$0.40

03/13/24

04/11/24

Regular

$0.40

UPCOMING DIVIDEND

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Ex-Dividend Date

09/17/26

Payment Date

10/08/26

Amount

$0.44

Type

Regular

DIVIDEND RATE

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Regular Dividend

$0.44

Forward Dividend Rate

$1.76

Forward Dividend Yield

0.7%

Trailing 12 Months Dividends

$1.71

Trailing 12 Months Yield

0.7%

STATISTICS

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Payout Ratio

15.6

Dividend Coverage Ratio

6.2

Consecutive Growth Years

3 Year Growth Rate

5 Year Growth Rate

10 Year Growth Rate

Salesforce (CRM)Technology / Software - Application

StockRover

Stock Report | September 06, 2026

FINANCIAL STATEMENT SUMMARY

Income Statement

Revenue

Operating Income

Net income

Earnings per share diluted

Average shares diluted

P/E Ratio

Balance Sheet

Cash

Current assets

Net Property, Plant and Equipment

Working Capital

Net Debt

Stockholders' Equity

Cash Flow

Operating Cash Flow

Cap Ex

Free Cash Flow

Free Cash Flow per share

Profitability

Operating Margin

Return on Assets

Return on Equity

Return on Invested Capital

Dividends

Dividends Per Share

Dividend Yield

Dividend Growth

Dividend Coverage

24,983

30,294

33,954

37,189

40,317

43,938

12.8%

917

497

5,389

7,343

8,880

9,455

64.7%

1,739

278

2,592

5,935

7,222

9,662

44.3%

$1.80

$0.26

$2.63

$6.07

$7.49

$10.92

47.0%

959

1,002

985

977

964

896

-1.4%

141.6

254.8

163.8

58.3

38.5

23.8

-31.7%

9,391

11,918

11,863

12,757

11,323

11,403

4.2%

15,957

19,209

20,202

21,425

21,063

22,083

7.2%

5,677

6,418

6,325

5,583

5,096

4,829

-3.4%

922

982

808

2,050

-347

-4,253

4,610

2,080

849

-1,333

-184

30,340

49.6%

57,054

59,351

58,090

58,525

60,021

38,378

-8.1%

6,192

6,305

9,619

12,525

13,502

15,750

22.1%

-699

-747

-807

-651

-607

-596

3.0%

5,493

5,558

8,812

11,874

12,895

15,154

24.2%

$5.73

$5.55

$8.95

$12.16

$13.37

$16.92

26.1%

3.7%

1.6%

15.9%

19.7%

22.0%

21.5%

46.0%

2.5%

0.3%

2.8%

6.3%

7.5%

9.4%

32.9%

3.0%

0.5%

4.5%

10.1%

12.0%

25.2%

57.1%

2.4%

0.4%

3.7%

8.5%

10.1%

12.1%

40.6%

$1.60

$1.66

$1.76

5.8%

0.0%

0.5%

0.6%

0.7%

0.0%

4.0%

7.8%

5.1x

4.6x

6.4x

14.1%

USD in Millions

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Chart

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2021

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2022

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2023

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2024

Cell value has been edited

2025

Cell value has been edited

TTM

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CAGR

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VALUATION & PROFITABILITY HISTORY

Date

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TTM

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1 Yr Ago

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2 Yrs. Ago

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3 Yrs. Ago

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4 Yrs. Ago

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Price / Earnings

23.8

38.2

44.5

500+

298.3

Price / Cash Flow

14.8

17.8

20.3

27.8

24.1

Price / Book

5.6

3.8

4.0

3.8

2.6

Price / Tangible Book

43.5

40.4

98.6

44.4

Price / Sales

5.3

6.1

6.8

5.3

EV / EBITDA

14.9

19.3

22.0

25.6

40.7

Forward Dividend Yield

0.7%

0.0%

Shareholder Yield

17.1%

3.4%

4.9%

3.7%

0.0%

Gross Margin

77.3%

77.7%

76.4%

74.5%

72.6%

Net Margin

22.0%

16.9%

15.4%

4.8%

1.8%

Return on Assets

9.4%

6.9%

6.0%

1.7%

0.6%

Return on Equity

25.2%

10.9%

9.8%

2.7%

0.9%

ROIC

12.1%

9.2%

8.2%

2.2%

0.7%

Salesforce (CRM)Technology / Software - Application

StockRover

Stock Report | September 06, 2026

WARNINGS

Name

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Severity

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Details

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High Goodwill

High

Goodwill %: 54.1%

Goodwill on a company's balance often results from over-paying to acquire other firms. A high percentage here can turn into impairment charges that weigh down future earnings for the company.

GAAP Earnings vs. Pro Forma

Low

Official EPS: $4.29; Announced EPS: $4.95

The GAAP compliant earnings that the company filed with the SEC are less than the pro-forma earnings they announced to the press. Pro-forma earnings can exclude special one-time charges but some distressed companies post these "one-time" charges quarter after quarter.

High Short Percent

Low

Short % of Float: 3.7%

A significant percentage of this company's shares are being shorted by investors betting against it. This shows sentiment is negative. Note that exchanges only calculate this value twice per month so it can be delayed.

High Stock Based Compensation

Low

Compensation Yield: 1.7%

Stock based compensation is a drag on the return to investors. The Compensation Yield metric shows the percent of the market cap that has been given to managers and employees over the last year alone. This dilutes the value of all other shareholders.

REPORT TIPS

Metric Definitions

Metric descriptions are available at
stockrover.com/help/metrics/metric-overview

Quantitative Scores

Our scores analytics is to offer our concise analysis of a stock in powerful, but easy to digest format. Each of the composite score metrics are designed to use the best available accounting practices as well as source data from SEC filings. The scores are computed for a company vs. the market as a whole.

Fair Value

Fair value performs a forecasted discounted cash flow analysis of a company to determine the company's intrinsic value based on the expected future cash flows the company will produce. It basically determines what a company is worth based on how much cash flow it is expected to generate for you in the future, taking into account the time value of money and the predictability of those forecasted cash flows.

Peers

Peer ratings are computed from ranking companies in the same industry group. The selection of peers shown in the tables above are chosen from the same industry and closest proximity of revenue.

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Financial Statements and Historical Prices Provided by Morningstar. © 2026 Morningstar, Inc. All Rights Reserved. The information contained herein: (1) is proprietary to Stock Rover and/or its content providers; (2) may not be copied or distributed; and (3) is not warranted to be accurate, complete or timely.

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Additional data provided by Zacks, Intrinio, Quandl, Yodlee, IEX Cloud

Salesforce (CRM) Research Report — September 06, 2026

ANALYST CONSENSUS

QUANTITATIVE SCORES

BUSINESS SUMMARY

VALUATION SUMMARY

GROWTH SUMMARY

PEERS ANALYSIS SUMMARY

PROFITABILITY SUMMARY

RETURNS SUMMARY

DIVIDEND

DEBT & EQUITY

ANALYST REVISIONS

MEAN ESTIMATE TREND

EARNINGS SURPRISES

RISK

SEASONALITY

5-YEAR RELATIVE PERFORMANCE VS S&P 500

Growth vs Peers

Valuation vs Peers

Efficiency vs Peers

Financial Strength vs Peers

Dividends vs Peers

Momentum vs Peers

DIVIDEND DETAIL

Returns

CALENDAR YEAR DIVIDEND HISTORY

UPCOMING DIVIDEND

DIVIDEND RATE

STATISTICS

FINANCIAL STATEMENT SUMMARY

VALUATION & PROFITABILITY HISTORY

WARNINGS

REPORT TIPS

DISCLAIMER